Does your team hold people's lives in their hands?

You answer for every shift.
But, do you get all the reports?
Do your procedures actually get used?

Your teams care for children, patients and people in crisis through their hardest hours — out of your sight, and often alone. We create the system underneath the care, so you and your people are on the same page and you can see what's actually happening — not just what gets written up.

For care providers across British Columbia — children & youth services, mental health & substance use, and healthcare.

What We Do

We build the private system that runs underneath your care.

Not another program. Not another binder. A private AI system that runs underneath the daily work — trained on your policies, your procedures, and the standards you're held to.

Live view

A live dashboard for your whole operation.

A live picture of what's happening across every site and metric that matters — open incidents, daily logs, reports, and the gaps — before they hit you as a surprise. Tailored to your world.

Site agent

A digital agent that keeps every site and role on point 24/7.

An agent for every site, trained on your policies, your procedures, the standards you're held to — there for every staff member, 24/7. It closes the gap between the binder and 3am, and answers the questions no one wants to ask out loud.

Built private

Private, self-hosted, and yours.

Public AI isn't safe for this work — one client detail in ChatGPT can be a breach, and even "private" models still read every keystroke you send them. So we build you AI that runs in your own walls, never sends your data out, and self-hosts in Canada — the private system we call Sovereign AI. Your team finally gets to use it with the real information they handle every day.

And all of it created to keep your people steady — because the system only holds if the humans are held.

Who we work with

Three care sectors — find yours.

Same wound. Same system underneath. Different floor.

Proof

We've already done this with fragmented data and real stakes, just like yours.

A safety leader at a BC company was sitting on years of critical information — scattered across paper, spreadsheets, and separate systems. Leadership couldn't see it. He couldn't act on it. We pulled it into one place and had AI read the whole picture. It surfaced six-figure costs no one knew were there — and a clear path to recover them.

  • Fragmented → one place Years of scattered records pulled into a single operating picture leadership could finally read.
  • AI read across everything The AI read across the entire dataset and found the gaps and patterns manual review had missed.
  • Hidden costs surfaced Six-figure exposure no one had named — with a practical path to recover it.

Client identity and figures kept confidential. Same approach — fragmented information, unified and made intelligent — for any multi-site care operation.

Your guide

I've spent 25 years inside high-stakes care, and I create systems that hold it.

Trace Hobson facilitating a team conversation

I've led teams in healthcare, social services, and industrial operations — places where the work is relentless and a missed handoff costs something real. I've sat with the leaders carrying the whole operation in their head at 11pm. And I've done the psychological-health-and-safety work with the people on the floor.

Lately I've put AI to work on the bandwidth problem — not as a gimmick, but as a private, safe system that takes load off your people. The point was never the technology. It's that your staff get to do the work humans are still better at: being present with the person in front of them.

The thread through all of it — children & youth services, mental health and substance use, healthcare — is the people who hold someone else's life in their hands. My work is helping them carry it. Why I work with people who help others →

Education & credentials Royal Roads University University of Fredericton Simon Fraser University MTHS Certified Trauma-Informed Coach credential ICF Professional Certified Coach credential Certified Transformational Presence Coach credential
A few of the organizations Trace has worked with
Fraser Health Island Health BC Hydro TELUS Communications Vancouver 2010 Olympics Peter Kiewit City of Vancouver FortisBC
25+ years inside high-stress care and operations
1,184+ leadership and coaching sessions
10,000+ hours leadership coaching delivered
8.4% → 2.1% healthcare absenteeism case study

"Trace has an ability to see the bigger picture and how psychological safety affects every aspect of our working lives — he also brings strategic thinking and creative solutions to support wellness for all."

Tiffany Voorberg Respectful Workplace Team, Island Health

"At Fraser Health, Trace facilitated a meaningful session on Psychological Health and Safety. He had people's attention from the beginning. His wisdom, experience, and deep listening shone through."

Adrienne Castellon, EdD Senior Leadership, Healthcare & Education Governance
Built for BC privacy law

Confidential by design — because it has to be.

You handle the personal information of vulnerable people. We build the system so your team can use AI every day without ever putting it at risk.

Your data stays in Canada

Built for BC's data-residency rules. Your information stays in Canada — not on a public model's servers.

Aligned to BC privacy law

Designed around PIPA (the law for organizations like yours) and FOIPPA (for the public bodies you report into). Confidentiality is the default, not an afterthought.

Private by design

Staff get AI help inside your walls. No more pasting private information into a public tool.

Start here

It starts with a conversation.

A free, confidential 45-minute video call. No pitch, no cost — just an honest look at where you are and what would actually help. If there's a fit, the first step is an honest assessment: interviews with your key leaders, employees, and supervisors, then a concrete report and a practical plan you can act on.

Book your free, confidential 45-minute conversation

Confidential. 45 minutes. Virtual.